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Market Research  

HAAA contracts with Mid-Florida Marketing & Research to provide data collection related to economic impact, competitive market analysis, interpretation of national and regional research studies, and special reports on unique situations affecting tourism in the Daytona Beach area. This important data helps to steer and measure HAAA marketing campaigns to ensure that the desired results and objectives are met.

Annual Research Projects:
Occupancy (OCC) and Average Daily Rate (ADR) Studies
Event Year-to-Year Analysis
Visitor Profiles
Conversion Studies
Focus Groups



Below are archived copies of the CVB's Annual Report for your perusal.


Annual Report 2009 - 2010






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Committee Meeting Schedule

Committee Meeting Schedule

Committee Meeting Schedule

10:30 a.m.  - 4:30 p.m. Tue. - Fri.; 10 a.m. - 4 p.m. Sat.  Halifax Historical Museum, 252...
Feb 20 - Jul 07
10 a.m. - 4 p.m.  Tuesday - Saturday;  1- 4 p.m.  Sunday.   Museum of...
Feb 22 - Jan 31
9 a.m. - 5 p.m. Tuesday - Saturday, 11 a.m. - 5 p.m. Sunday, closed Mondays. The Museum of Arts...

9 a.m. - 5:30 p.m. Monday - Thursday,  9 a.m. - 5 p.m., Friday - Saturday, Sunday 1 - 5...
Apr 10 - Aug 12
9 a.m. - 5 p.m.   The Museum of Arts & Sciences (MOAS), 352 S. Nova Road, Daytona...
Apr 13 - Jun 10
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©2005 Daytona Beach Area Convention & Visitors Bureau